Denim e-commerce and in-store
Art Direction, Creative concept.
Denim launch with 360 coverage, for the brands website and in-store POS. Communicating the fits through graphic imagery, movement, and typography. Delivering a denim campaign to make selecting your denim fit an easy and engaging customer experience.
![FC_16.9 LAYOUT_DENIM_4.jpg](https://images.squarespace-cdn.com/content/v1/66322957b0c1bc51e83d5ba4/6d66a0bf-9b82-44c8-8083-1cfc984a7cfa/FC_16.9+LAYOUT_DENIM_4.jpg)
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![FC_4.3 LAYOUTS_DENIM_20.jpg](https://images.squarespace-cdn.com/content/v1/66322957b0c1bc51e83d5ba4/948d4ac7-fce4-43fe-8684-b9bb42cbe0c4/FC_4.3+LAYOUTS_DENIM_20.jpg)
![FC_4.3 LAYOUTS_DENIM_21.jpg](https://images.squarespace-cdn.com/content/v1/66322957b0c1bc51e83d5ba4/13d19677-b810-403b-a711-8eaf72bfd78a/FC_4.3+LAYOUTS_DENIM_21.jpg)
![FC_4.3 LAYOUTS_DENIM_23.jpg](https://images.squarespace-cdn.com/content/v1/66322957b0c1bc51e83d5ba4/31a86609-35c0-4419-8c9e-366fbac47407/FC_4.3+LAYOUTS_DENIM_23.jpg)
![FC_4.3 LAYOUTS_DENIM_14.jpg](https://images.squarespace-cdn.com/content/v1/66322957b0c1bc51e83d5ba4/b11a3a8e-dd25-4934-90d1-08659cd659f6/FC_4.3+LAYOUTS_DENIM_14.jpg)
![FC_4.3 LAYOUTS_DENIM_15.jpg](https://images.squarespace-cdn.com/content/v1/66322957b0c1bc51e83d5ba4/a94dbd45-ff3f-4d3a-aff1-3852bf44d2d6/FC_4.3+LAYOUTS_DENIM_15.jpg)
![FC_4.3 LAYOUTS_DENIM_16.jpg](https://images.squarespace-cdn.com/content/v1/66322957b0c1bc51e83d5ba4/7ed7375b-1330-4612-af7b-f981f57b9700/FC_4.3+LAYOUTS_DENIM_16.jpg)
![FC_4.3 LAYOUTS_DENIM_10.jpg](https://images.squarespace-cdn.com/content/v1/66322957b0c1bc51e83d5ba4/940208de-7100-4110-aaa7-5ce98d58ccc0/FC_4.3+LAYOUTS_DENIM_10.jpg)
![digital%20layout_SOCIAL.gif](https://images.squarespace-cdn.com/content/v1/66322957b0c1bc51e83d5ba4/46fb64e9-2926-4bb1-9b01-26865512460c/digital%2520layout_SOCIAL.gif)
![FC_16.9 LAYOUT_DENIM_8.jpg](https://images.squarespace-cdn.com/content/v1/66322957b0c1bc51e83d5ba4/650ab2bd-4ab1-4958-9650-b9c6349abe48/FC_16.9+LAYOUT_DENIM_8.jpg)
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![FC_4.3 LAYOUTS_DENIM_1.jpg](https://images.squarespace-cdn.com/content/v1/66322957b0c1bc51e83d5ba4/73fd7452-6ef7-4545-a596-a9538f5cc970/FC_4.3+LAYOUTS_DENIM_1.jpg)
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![FC_4.3 LAYOUTS_DENIM_4.jpg](https://images.squarespace-cdn.com/content/v1/66322957b0c1bc51e83d5ba4/2a440c62-a243-406e-909e-ae6bf13ea474/FC_4.3+LAYOUTS_DENIM_4.jpg)
![FC_4.3 LAYOUTS_DENIM_5.jpg](https://images.squarespace-cdn.com/content/v1/66322957b0c1bc51e83d5ba4/1c97d91e-0e9e-4fca-8ca0-fe378d05f41d/FC_4.3+LAYOUTS_DENIM_5.jpg)
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![FC_4.3 LAYOUTS_DENIM_7.jpg](https://images.squarespace-cdn.com/content/v1/66322957b0c1bc51e83d5ba4/7f6c899d-f0ad-48ba-9343-ccf50c189a79/FC_4.3+LAYOUTS_DENIM_7.jpg)
![FC_4.3 LAYOUTS_DENIM_8.jpg](https://images.squarespace-cdn.com/content/v1/66322957b0c1bc51e83d5ba4/49fdead7-61a2-4965-afd6-3597c399cd59/FC_4.3+LAYOUTS_DENIM_8.jpg)
![FC_4.3 LAYOUTS_DENIM_9.jpg](https://images.squarespace-cdn.com/content/v1/66322957b0c1bc51e83d5ba4/46dac4ca-5775-4e97-9117-cfab372a11df/FC_4.3+LAYOUTS_DENIM_9.jpg)
![FC_4.3 LAYOUTS_DENIM_11.jpg](https://images.squarespace-cdn.com/content/v1/66322957b0c1bc51e83d5ba4/22a9055f-d663-409d-b5ff-e6bd3675b067/FC_4.3+LAYOUTS_DENIM_11.jpg)
![FC_4.3 LAYOUTS_DENIM_12.jpg](https://images.squarespace-cdn.com/content/v1/66322957b0c1bc51e83d5ba4/e7986bc0-515b-4331-a7c5-317f907d97e2/FC_4.3+LAYOUTS_DENIM_12.jpg)
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